scorecardresearchSocial Commerce in India

Social Commerce in India

Updated: 24 Mar 2022, 10:46 AM IST

India has the second-highest number of connected users globally, at around 572 million, with substantial room for growth (41% penetration). However, India is still in the early stages of online commerce - Only 8% of Indians (~105 million) shop online for products, with an average spend of $286 per year—much lower than other mark. We decode

Social Commerce in India
First Published: 24 Mar 2022, 10:46 AM IST