scorecardresearchGuidelines for social media influencers on anvil; declaration to be must for endorsing products

Guidelines for social media influencers on anvil; declaration to be must for endorsing products

Updated: 07 Sep 2022, 06:00 PM IST
TL;DR.
Sources said social media influencers, who have large followers on social media platforms like Instagram, are endorsing products after taking payments from the brands.
The girl’s uncle said that the prime suspect had befriended his niece on a social media site, but with a false name. He said his niece stopped communicating with the suspect after she came to know about he had lied about his identity. (Representational image/AP Archive)

The girl’s uncle said that the prime suspect had befriended his niece on a social media site, but with a false name. He said his niece stopped communicating with the suspect after she came to know about he had lied about his identity. (Representational image/AP Archive)